Go2B drives the conversation around the future of the digital channel in the footwear industry

Go2B is driving a new industry gathering that will bring together brands, experts, and industry leaders to discuss the evolution of eCommerce and the B2B channel within the footwear industry

On May 19, Go2B, as the exclusive sponsor of the event, will present together with NITSNETS and Elogia Fashion Lab the I Digital Channel Footwear Report 2026, the industry’s first report focused on analyzing the real evolution of the digital channel within the footwear sector.

The study was created with the aim of providing a clear vision of how brands are approaching the digital transformation of their B2C and B2B channels, the main challenges they are facing, and the trends that will shape the future of the industry in the coming years.

Throughout the event, attendees will discover data, conclusions, and insights gathered through qualitative interviews conducted with brands and professionals from the sector. Key topics will include the evolution of eCommerce, the digitalization of sales teams, B2B customer experience, the role of technology in wholesale operations, omnichannel strategies, and the impact of artificial intelligence on sales processes and customer relationships.

The event will bring together brands, retailers, manufacturers, eCommerce leaders, commercial teams, and digital experts in a space designed to encourage conversation, share experiences, and explore where the digital channel in the footwear industry is heading.

In addition to the official presentation of the report, the event will include networking spaces and industry discussions, becoming a key meeting point for brands looking to evolve their digital channels and adapt to a market that is increasingly connected, efficient, and strategic.

The event will take place in Alicante and will feature leading companies from the footwear and digital ecosystem.

👉 More information and registrations: Event registration